This week, the team at the talent agency has been very impressed with the performance of 7-year-old child actor Lewis McGowan in the new John Lewis Christmas Ad.
Will John Lewis Ad Lead Slow Moving Millie To Success?
John Lewis has built up a bit of a reputation for championing new British talent. We saw it last year when the retailer’s Christmas advert featured Ellie Goulding singing a cover of Elton John’s ‘Your Song’ released in1970.
John Lewis Ad Featuring Child Actor Is Hailed ‘Best Christmas Ad Ever’!
Last month we reported on new research from Nielsen IAG which shows advertising campaigns featuring child models and actors to be extraordinarily effective – far more so in fact than…
Want To Know The UK’s Busiest Christmas Shopping Day This Year?
To coincide with this year’s upcoming Clothes Show Live, over 3000 people were surveyed on their Christmas shopping habits. And, according to survey results, the UK’s busiest Christmas shopping day and time this year will be…2.40pm on December 10.
Schoolboy Becomes Child Star In New John Lewis Christmas Ad
This Christmas, one advert in particular has tugged on the heart strings of the Models Direct team, and not surprisingly it features a very talented child actor. John Lewis’ 2011 Christmas advert follows a touching story of a little boy, played by 7-year-old schoolboy Lewis McGowan, impatiently counting down to Christmas.
Clothes Show Live 2011 Boasts An All Star Line-up
The wait is nearly over for all you die hard Clothes Show Live fans, with just a few weeks until the much awaited style showcase kicks off.
Models Backstage At Versace For H&M Fashion Show
Last week, in a specially designed building on New York’s Hudson River, Versace’s iconic collection for H&M was sent down the catwalk in an epic fashion show. While the show’s…
Mother & Daughter Models Feature In H&M’s Christmas Campaign
This Christmas, figures from the world of modelling, film and music have come together with their loved ones for H&M’s Christmas season campaign, which is raising money for UNICEF.
Child Models Feature In Obesity Awareness Campaign Aimed At Mums
Last month leading UK modelling employment agency Models Direct brought you articles that discussed the problem of childhood obesity in modern society. We flagged up a controversial advertising campaign raising…
Mature Model Carmen Dell’Orefice still has it!
Is it ever too late to take to the catwalk? Modelling agency Models Direct think not and are always delighted when this opinion is reflected by the fashion and modelling industries. Many assume that a model’s career is short lived, restricted to their teens and early twenties, but this is simply untrue…