It’s easy to forget that issues surrounding size and age in the modelling industry often affect males, just as much as females.

With renowned male models losing weight, and certain designers and magazines favouring the young, thin, androgynous look, it’s no wonder many are concerned about the negative influences facing young men.

That’s why, having checked out H&M’s last advertising campaign, we were very happy with their choice of male models.

Pictured above in the retailer’s latest swimwear campaign images, uber-famous Spanish model Andrés Velencoso and American model Ben Hill look healthy, natural and effortlessly handsome. We particularly like the models’ relaxed posing and Hill’s hint of grey in his chest hair proudly on show.

Having worked for H&M before, it’s good to see that these models, both 33 years old, are still proving favourites with this retailer.