We all know that the web is what you make it. Whether you’re a model, singer, actor or dancer, Twitter, Facebook are YouTube are incredibly powerful tools when it comes to promoting yourself and engaging with fans.
Talent Management Loves Lady Gaga’s Google Commercial
We all know that the web is what you make it. Whether you’re a model, singer, actor or dancer, Twitter, Facebook are YouTube are incredibly powerful tools when it comes to promoting yourself and engaging with fans.
And no one knows this more than queen of the net, Lady Gaga, who just became the first to cross the 10 million followers mark on Twitter.
And so, it’s only natural that Google chose Gaga to demonstrate the powers of the web – and we love the outcome! The new Google Chrome commercial celebrates the singer’s special online relationship with her ‘little monsters’.
Directed by Laurieann Gibson, the ad sees Gaga watching her loyal fans sing her new single ‘The Edge of Glory’ and interacting with them via her official website, YouTube and Twitter.
Apparently, it all started within hours of the single’s release. Fans began uploading their own versions of the song on YouTube; dancing, singing and playing different instruments. Gaga then posted a message on her site requesting more videos for the film. Of course, hundreds more were uploaded within minutes, and a select few were then edited into the ad.
Check it out and tell us what you think!