Yesterday, Models Direct found out that top British model Poppy Delevingne has just been appointed as Young Ambassador for The British Fashion Council (BFC).

We think this is great news for the internationally successful model, and can’t wait to see her in a role that will involve supporting the British Fashion Council as it promotes British fashion design talent to a global market.

As an ambassador Delevingne will attend major events such as London Fashion Week, the British Fashion Awards and LONDON show ROOMS.

The model will get to meet with designers in their studios where she’ll learn about the challenges faced by young designers when they are setting up their businesses.

Such a unique insight will allow Delevingne to promote upcoming designers and brands when she is working with stylists, and provide great comments and features about the British fashion industry.

Delevingne said of the appointment: “I’ve been brought up around British fashion all my life, so it only seemed like the next most natural step to become an ambassador for the BFC. British fashion is extremely exciting and influential. I’m honoured to have been asked and looking forward to supporting new British talent.”

Caroline Rush, CEO of the British Fashion Council, added: “Poppy is a successful international model and fashion icon and has been a huge supporter of British brands over the years. Her influence within the fashion industry will provide our British designers with increased media exposure and introduce them to her key contacts from other creative industries.”